Criticism can replace creativity as the final product of the artistic creation. This attitude can be called academic attitude, because the academic critic can explain the process of creativity, describing the techniques and process of artistic production. With the rationalization of educational methods, the critical attitude is used to inspire the artistic attitude or lead it. As a result, the methodological, technical and procedural basis of the art form begin to overwhelm the art product as a means of the presentation of the work of art as a holistic world. Thus, the work of art begins to transcend itself and becomes an exercise in criticism.