This study explores the news representation of the 2009 global swine flu outbreak. Following a CDA methodology, the study comes to investigate how two American newspapers (i.e. NYT & WP) have covered and represented the outbreak of swine flu. Depending on John Richardson’s (2007) model of analyzing newspapers, the study has its point of departure to analyze some of the linguistic choices that journalists make for the purpose of expressing their beliefs and perspectives. The study, further, identified the key role of such journalistic choices in exploring an ideology of fear and panic with which news readers were totally affected.